Many stores around the world have launched nail polish designs featuring the iconic image from the movie “Squid Game”.
Elle magazine has identified “Squid Game” nails as one of the favorite beauty trends for Halloween this year. According to Nylon, over the past two weeks, many nail salons have been rushing to introduce collections inspired by this global phenomenon.
A representative of a store in the suburbs of Kuala Lumpur, Malaysia said that customers almost exclusively choose to do their nails in this design. In order to meet the needs of fans, they have designed nail polish designs based on nine episodes of the movie.
The designs are based on the main characters such as Lee Jung Jae, Jung Ho Yeon, triangular and circular character patterns… simulating the game in the movie… The nail colors are based on the main color scheme of the movie including red and teal, appearing on the costumes of the players and managers. The doll’s face in the game “Green Light, Red Light” is also recreated.
According to Bloomberg, with more than 130 million viewers, this Korean series has brought the distribution company nearly 900 million USD. The film set a record for the most watched on Netflix after just under a month of release. Critics highly appreciated the film’s script, which included many messages about society, religion and politics. The film’s effect influenced life and the fashion industry, causing audiences to rush to buy clothes, shoes and beauty products similar to those in the film.
